There are few industries where data analytics play as important a role in a customer’s overall experience as hospitality. By tracking and analyzing consumer behavior and preferences, hotels and restaurants can create a more personalized experience. University of Delaware’s Alfred Lerner College of Business and Economics is launching the first doctoral program of its kind in the world, a four-year, 54 credit-hour Ph.D. in hospitality business analytics.
New UD Program in Hospitality Analytics
